Cosnova Inc. : communication strategy that strongly resonates and builds a platform for growth in North America
"express your essence" advertising campaign : alternatives : branding and design agency based in nyc

The “express your essence” consumer advertising campaign focuses on a call to action that features the most prominent attribute of each cosmetic grouping and communicates the fun, young, colorful vibe of the brand. Each ad included a coupon to drive sales and track performance.

"express your essence" advertising campaign
Display header graphics | work | alternatives design

essence side panel, header and shelf strips graphics for Walgreens and Shoppers Drug Mart displays

Free standing display graphics
essence tumblr website and social media reach the target consumer

Design and development of the essence tumblr website creates a platform for young women to engage with the brand and builds a stronger web presence that supports the updated brand image and retailers in North America.

essence colorscope social media contest builds the online community : alternatives : branding and design agency based in nyc

essence colorscope social media contest builds the online community

essence product sampling tour throughout North America builds brand awareness and drives retail sales : alternatives : branding and design agency based in nyc

essence product sampling tour throughout North America builds brand awareness and drives retail sales